Friday, January 14, 2011

John Elkington on "The Age of Responsibility"

CSR 1.0 did remarkably well through the latest Great Recession, despite having precariously little to say on the big issues of the day and no ready-to-go blueprint for economic transformation. As a result, we are seeing a massive reboot going in the CSR industry – and Wayne Visser is a consistently reliable guide to (and champion of) the emerging CSR 2.0 mindsets and practices.

- John Elkington, Co-Founder and Director of Volans Ventures and co-author of The Power of Unreasonable People
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The Age of Responsibility: CSR 2.0 and the New DNA of Business, by Wayne Visser is available from Amazon.co.uk, Amazon.com and other leading book retailers (ISBN-10: 0470688572, ISBN-13: 978-0470688571).